Convergence and Interactivity

Convergence

Convergence means you can use any device to watch/ listen

For example:
-BBC iPlayer
-ITV Player
-4OD
-Demand 5

1. Netflix.
2. Everyday.
3. Because I'm bored.
4. Ipad/ youtube.
5. Dis- The shows you want to watch might be there, and you need WIFI. Adv- You can watch it when and where you want.

Interactivity

Interactivity is where the audience can become actively involved with the media product they are consuming.

for example:
- viewers can use the red button to vote for their favourite acts on some programmes.
- viewers can live text a programme to give their opinions.
- viewers can get involved through twitter and responded to by other viewers. their contributions can even be viewed on screen.


Interacting with a media product e.g red button or voting on live TV.