Thursday, 21 November 2013

Audience Glossary

Target audience- The audience that a product is aimed / meant for.
e.g. producers must understand the needs/ wants of consumers to plan their product to maximise profits (not waste money producing products no one will consume).

Product-A product is something can consume.

Producers- The people that make the product

Consumers- People that buy the product.

Profit  Maximization- Making the most amount of profit you can.

Product Output- How much product you can produce

Creative Media Sector-

Targeted- Who you have aimed at one particular group of people

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