A- Media Sectors
Synergy
Convergence
Interactivity and Personalization
Planning a Media Product
(Research/Script/Storyboard/Budget)
B- Target Audience
Primary/ Secondary Audience
Active/ Passive Audience
Theories- Audience Reception
- Hypodermic Needle
Regulatory Bodies
Research- Primary/ Secondary
- Qualitative/ Quantitative
- Bias/ Subjective
Audience Profiling- Demographics
C- Genre Conventions (Narrative/Themes/Characters)
Camera/ Mise-En-Scene/ Editing/ Sound
Representation
Stereotypes
